Sunday, 13 May 2012












6 comments:

  1. Nice work Rachael, really love the design.
    It shows you have done alot of research and explored
    many possible design options. The result is very inspiring; a
    design that really comes together; from social issue of childrens
    obsity to your final design. The only thing i would consider would be
    using the containers for different foods, or using different animals,
    so u can create a range, because its such a great idea.
    looking forward to seeing your next design.

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  2. i like your design so much. it clear shows about your target marketing and consumer consideration. it definitely can engage the children want to eat healthy food, since the cute cow design which is exactly what the children like and this object also can link with the stuff it contain. same as Rowena, the different food could be contained by using different animals, not only focus on the yogurt, you also can do other healthy food by using this solution.

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  3. I LOOVE this Rachael like wow! :D I think it has a really smart idea behind it and it will be really appealing to children of course. I think it could be bigger to contain more yogurt but that's just my opinion. Its a great design, well done. :)

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  4. This is a very good solution for tackling child obesity, i like the fun and playful packaging you have created. You could also include other shapes and animals to have a bit more diversity.

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  5. This is a very clever and well put together project. The cows are awesome, and certainly makes me want to eat yoghurt. The tactility of the materials is sure to withstand the target market. Well researched, with plenty of exploration of existing designs considered. A very cool solution.

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  6. The design is very interesting. And I think the solution works very well in having the packaging to be appealing to the target audience. Though storing and packing of this design to its secondary packaging may somewhat seem space inefficient. So maybe the animal design can be stackable? So as that shelf space and other packaging space can be more efficient and will also benefit the logistic and distribution.

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